Your basket.
Your local prices.

Add your items and BiteSmart tells you which store near you is cheapest today. Travelling to another town? The app switches stores automatically.

Tallinn, Kristiine9 stores within 3 km
Notify me at launch

BiteSmart arrives on the App Store and Google Play in September 2026.

Tallinn, Kristiine

My basket · 5

Lavazza Qualita Oro 1 kgCoffee beans
21,99 €28,89 €
Alma piim 2,5% 1 LDairy
1,18 €1,29 €
Eesti Pagar Perenaise sai 500 gBakery
0,69 €1,19 €
Põltsamaa Vinikurk 330 gCanned goods
1,89 €2,89 €
Rakvere pihvid juustuga 400 gMeat
3,99 €4,29 €
Compare basket price
Our mission

Bringing families back to a shared table, affordably

Estonian households throw away tens of kilos of perfectly good food every year, mostly because it was bought without a plan. BiteSmart helps you plan: you buy exactly what you need, use the same ingredient across several meals, and pay the lowest price for it. Less waste, a smaller bill, healthier food and a lighter footprint on nature.

A family eating together at the table

A better meal, a smaller bill

Most families buy roughly the same food every week. The difference comes from what you decide to cook and where you buy it. BiteSmart helps you choose recipes that suit your family and then shows which shop puts that basket together for the least. A healthier meal and a smaller bill at the same time.

Less waste

A planned basket means nothing is forgotten at the back of the fridge. The app reuses the same ingredient across several meals, so half a pack never goes off.

A smaller bill

The same food, a noticeably lower price. That money stays with the family, every week, all year.

Healthier food

Calories, nutrients and allergens sit beside every recipe. A whole week thought through calmly, not decided in a rush at the shop door.

A lighter footprint

Every kilo of food thrown away is wasted water, farmland and transport. Less waste at home means less pressure on nature.

How BiteSmart works

Six steps. All inside the app, all free, all with prices from your own area.

1
Location

Start from your own area

Someone in Võru should not be looking at Tallinn prices. BiteSmart picks stores by your location and switches them automatically when you travel. We do no GPS tracking, you confirm the area yourself.

2
Basket

Add items by search or barcode

Search by name or scan the barcode in the store. Real products, real prices. Every item shows at a glance whether it is cheaper than usual today.

3
Comparison

Whole basket, every store, one number

See the gap between cheapest and priciest in euros, plus how many of your items each store actually stocks. Without that, a comparison misleads.

4
Recipes

Or let a recipe fill the basket

1500 recipes with the price per serving right under every photo. One tap puts all the ingredients in your basket, quantities already scaled to your family.

5
Plan

Plan for as long as you like

One day, three days or a whole week, you decide. The app optimises around your preferences and reuses the same ingredient across several meals, so half a pack never sits forgotten in the fridge. The result is less food waste, a cheaper basket and healthier food. Set allergens and exclusions for each family member and unsuitable dishes disappear entirely. A monthly food budget and a calorie goal keep you on track.

6
Pantry

The app knows what is running out

The pantry holds everything you buy: salt and oil, the potatoes from grandma, but also toilet paper and washing powder. A recipe never adds to your basket what you already have at home. Household goods run on their own clock: when something is about to run out, the app says so and adds it to the basket with one tap.

Product names and prices are illustrative. In the app prices are refreshed daily from the public online stores in your area. The final price is the one at the checkout.

The stores we compare

We have mapped Estonia's grocery stores county by county. BiteSmart only shows you the ones that actually exist in your area.

A person shopping with a trolley
810stores mapped
28chains in the database
15counties covered

All your loyalty cards in one place

Add your Selver, Rimi, Maxima and Coop cards to the app. At the till you open the card on your phone, the cashier scans it from the screen and your points accrue exactly as with the plastic card.

  • No wallet and no five plastic cards to carry
  • The card opens in two taps and works without an internet connection
  • In the shop the app offers the card for the shop you are actually in
  • The same card switches on card prices in the comparison
S SelverPartnerkaart
R RimiRimi card
M MaximaAitäh card
C CoopSäästukaart
0recipes in Estonian
0stores mapped
0 €for you, always

What's new

Short notes on what we are building and why.

Frequently asked questions

If you cannot find the answer, write to support@bitesmart.eu.

Will I see the prices of the shops in my own area?

Yes. BiteSmart picks stores by your location and shows only the ones near you. Travel to another town and the app switches automatically. A user in Võru never sees Tallinn prices.

Is BiteSmart free for the user?

Yes, and it stays free. The download costs nothing, there is no mandatory subscription and the basket comparison is open to everyone. You can read the details in the privacy policy.

Where do the prices come from?

From the stores' public online shops, refreshed daily. The displayed price is indicative, the final price is the one at the checkout.

What happens when a product is out of stock?

The app shows how many of your items each store actually has and offers a substitute, so the comparison never misleads.

Do I have to use the recipes and the menu planner?

No. You can use only the basket and the price comparison. Recipes are an option, not an obligation.

How reliable is the allergen information?

Data comes from the Open Food Facts database and manufacturer information. With a severe allergy, always check the actual packaging as well.

Which Estonian grocery shops does BiteSmart compare?

The larger Estonian grocery chains and their shops: Prisma, Selver, Coop, Rimi, Maxima, Grossi Toidukaubad and others. In total more than 810 shops from 15 chains across 28 towns and settlements. The list keeps growing and the app always shows only the shops near your location.

How much can I save on food with BiteSmart?

It depends on what you buy and how many shops are near you. The same basket often differs by tens of percent between Estonian chains, especially during campaigns. BiteSmart shows the exact difference in euros for every basket, so you do not have to trust it, you see it.

Does BiteSmart work outside the big cities?

Yes. The app is built to work across the whole country, not only in the big cities. In a smaller place there are fewer shops, and the app honestly shows how many shops are actually within your radius. If you travel, the app switches the shops for you.

Do I have to plan a whole week at a time?

No. You can plan one day, three days or a full week, exactly as it suits you. You can also skip planning entirely and use only the shopping basket and the price comparison.

Does BiteSmart work on both iPhone and Android?

Yes, on both. The app arrives in the App Store and Google Play at the same time. The website works in any browser, but the basket, the price comparison and the planning happen in the app.

What happens to my data if I delete the app?

You can delete your account inside the app and also from this website, without installing anything. Deleting removes your shopping lists, preferences and profile. What exactly we keep before that, and for how long, is written in the privacy policy.

Can I add my loyalty cards to the app?

Yes. Add a card with the camera and the app reads the barcode. At the till you open the card on your phone and the cashier scans it straight from the screen. Points accrue to your real account exactly as with the plastic card. The cards live on your phone and work even when there is no signal in the shop.

Can I see my points balance in the app?

Not for now. Points accrue as usual, but the balance sits in the shop's own system and you can check it in that chain's app or website. We do not want to promise more than we can deliver.

Get in touch

Four addresses, four different subjects. Write to the right one and you get a faster answer.

hello@bitesmart.eu

General enquiries, press, partnership proposals, investors.

support@bitesmart.eu

User support, app bugs, account problems, wrong prices or missing products.

privacy@bitesmart.eu

Privacy, GDPR requests, data access and account deletion.

partners@bitesmart.eu

Grocery chains, producers, recipe partners and other cooperation proposals.

BSMP Platforms OÜ · registry code 17537218 · Laki tn 6, 10621 Tallinn

A person carrying shopping bags home

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Make your next basket cheaper

Add five items and see how big the gap is in your area.

Notify me at launch

BiteSmart arrives on the App Store and Google Play in September 2026.